Introduction: Due Diligence Is Where Deals Die
Many SaaS founders focus on growth and valuation—but due diligence is where acquisitions actually succeed or collapse. In 2026, buyers are more sophisticated, cautious, and data-driven than ever.
Preparation shortens timelines, increases trust, and often results in better offers.
Financial Transparency Is Mandatory
Subscription Revenue
Buyers will verify every dollar. Your Stripe, Paddle, or PayPal dashboards must match your claims.
- MRR and ARR breakdowns
- Refunds and failed payments
- Plan distribution
Expense Clarity
Separate personal and business expenses. Clearly identify hosting, software, contractors, and marketing spend.
Customer & Retention Metrics
Churn Analysis
Buyers want to understand why customers leave. Be ready with explanations and mitigation strategies.
Cohort Data
Retention cohorts show long-term product value and dramatically increase confidence.
Technical Due Diligence
Infrastructure Overview
Document hosting, APIs, third-party services, and dependencies.
Codebase Quality
Clean, documented code reduces buyer risk—even if they plan a rewrite.
Founder Dependency Reduction
Buyers discount founder-led support heavily.
- Automated onboarding
- Self-service billing
- Documented support responses
Legal & IP Readiness
Ensure you fully own the product:
- Open-source licenses reviewed
- Contractor IP assignments signed
- Clear domain ownership
Conclusion
Due diligence rewards preparation. Founders who organize early close faster, command better terms, and reduce stress.
Think of due diligence as your final sales presentation—backed by proof.
Ready to Get Started?
Join thousands of businesses using VerifiedDigitalSaas
Start Your Free Trial →